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Starting Up and Keeping Going So you had that fantastic business idea, the one that's going to be wildly successful and make you a fortune - and even better, you actually did something about it and started your own business. Good for you! Not everyone gets even that far. Before Getting A Franchise Buying into a franchise is a great way to be part of a recognized brand with the benefit of lower advertising outlay. With many franchises to choose, here are some tips before you get involved with franchise:Get The Support of Your Family:The success of your franchise is also the acceptance of your immediate family in supporting your effort. The Ideal Length of Your Business Plan How long should a business plan be? A business plan needs to be whatever length is required to excite the investor, prove that management truly understands the market, and detail the execution strategy. From surveys of investor needs, Growthink has found that 15 to 25 pages of text is the optimum length in which to accomplish this. From Entrepreneur to Infopreneur: Make Money Selling Info Products The term "Infopreneur" is a relatively new industry buzz word that is making waves because it opens doors for entrepreneurs to generate new streams of income. Simply put, an infopreneur sells information. Entrepreneurship as Your Passion Entrepreneurship has been my passion for as long as I can commit to memory to learning how to type, and that started in 5th grade! Strangely enough, I wasn't raised around lots of business owners growing up in New Jersey nor surrounded by many business-minded individuals.Initially, my passion was expressed through the notion that extra money can be made while working a corporate job. Secret Revealed In The Business Code ? Beginners often rush into business without any planning.? Unless you do your homework, there could be many avoidable pitfalls. The Power Of Personal Environments I've got to admit, I'm a big fan of comfort. I like it when things in my world are stable and reliable. Executive Suites - A Way To Save Cash Cash is one of the most important resources to a new business. One of the best ways to conserve cash for a startup business that is in need of office space is to rent an executive suite rather than to rent traditional office space. How Good Is Your Big Idea Q: I want to start my own business. I have tons of business ideas that all sound great to me, but my husband is not so sure. Enterprising Route is to Go Your Own Way DON'T talk to me about education for entrepreneurs. They're pouring far too much public money into it already - not counting the millions some well-known Scottish entrepreneurs are prepared to waste on it. Raising Capital for Your Business - How Long Does it Take? Most companies vastly underestimate the time commitment necessary to successfully complete a financing. In actuality, a company seeking financing needs to budget between 500 to 1000 work-hours to the capital-raising process, spread out over a 6-9 month time period. Selecting a Venture The basic rule is simple: "Find a market need and fill it!" The process of finding the need, and the method chosen to fill it are where the difficulties arise.Based on our opportunity scan, does the market need a product or service that is not currently being provided? Is there a needed product or service currently being provided in a less than satisfactory way? Is some particular market being underserved due to capacity shortages or location gaps? Can we serve any of these needs with some competitive advantage?Remember that a business idea is not a business opportunity until it is evaluated objectively and judged to be feasible. What Makes a Person an Entrepreneur? Entrepreneurship is generally characterized by some type of innovation, a significant investment, and a strategy that values expansion. The entrepreneur is often quite different in mindset from a manager, who is generally charged with using existing resources to make an existing business run well. Motivation and Commitment Why do people start small businesses? The most frequently cited motivation for business start-ups is to allow the entrepreneur to achieve independence; money is secondary. Is this surprising? The other reasons named most often are that an opportunity presented itself, a person took over the family business, or the person simply wanted to be an entrepreneur. Determine Your Niche & Be Successful What's a niche?Dictionary.com provides a great, twofold definition:"A situation or activity specially suited to a person's interests, abilities, or nature. 100% of Nothing What would it be worth to you to receive a steady stream of new customers with little or no effort on your part? Would you be willing to pay 10% of the revenue they generate? 20%? 50%? Or do you believe that you can't afford to pay anything?During a recent discussion, I was surprised that people said they could not afford to 'give up' 20% in commissions to reach new customers. If you have more work than you can handle, that makes sense. Competitive Edge In his book, The Road Ahead, Bill Gates of Microsoft writes of "friction-free capitalism" made possible by developments in communications, chief among them the Internet and its World Wide Web. In this context, "friction" is everything that keeps markets from functioning as the "perfect competition" of economics textbooks. Six Degrees of Separation Through just five or six intermediaries, you could be linked to millions of others. It is the notion behind what has been dubbed the small world effect. Expand Your Resourcefullness! The success and failure for the entrepreneur is largely dictated by the ability to gain access to resources, both personal as well as those of others.So the big question is then 'how does one become more resourceful?' Like many of the skills of the entrepreneur, resourcefulness requires constant cultivation. The 7 Traits of an Exceptional & Successful Entrepreneur How often have you either referred to or considered the expression, "Success is a journey and not a Destination?" Probably many times, yet often being in a hurry to get there, we forget that success is not an end unto itself, but is instead an ongoing process.Though some people seem to have the Midas touch and easily turn everything to gold, most of us have to give our endeavors lots of time, effort and the sweat of our brow before seeing things come to fruition.
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